Social Media: Is it right for my business?

      by Sara Jones, Account Manager, [email protected]   Just because everyone else is creating a digital presence, should you? If so, what platform should you choose? We take a deeper look. Over the past decade, social media has transformed the way we use the Internet and has quickly been recognised as an invaluable tool for companies across the globe. With over 2 billion active users on social media*, …

The QR code is dead, and the publicity stunt is dying. Long live simple marketing

          by Jack Buckley PR & Communications Executive [email protected] It goes without saying that the QR code is dead. Really, it was dead before it began, but that’s an article for a different time.  The functionality of the code was not explained enough in its infancy, and honestly, taking out your phone, opening an app, taking a picture and waiting for the code to be recognised …