VIDEO SERIES: Resisting recession with PR
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Video 1
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A recession is imminent, that’s not in your hands. What is under your control, however, is how you and your business prepare for and deal with the impending storm.
In this video series, Paul outlines how PR can protect your business for when the market inevitably returns to smoother seas.
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Video 2
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What happens when you batten down the hatches in a recession? Paul has first-hand experience of working for a market-leading company that chose to shelter from the storm, rather than weather it – and the outcome was not a favourable one.
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Video 3
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When you fail to prepare, you prepare to fail.
In the third and final video of this series, Paul talks you through some of the ideas you could, and should, consider to put your business in the best possible position as the impending recession approaches. Conditions won’t be easy, but they needn’t be fatal.
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