Advisory Service
The answer to better brand awareness (and revenues)?
If your marketing and communications team is eager to increase your organisation’s media presence, but has limited media-specific expertise and experience with which to do so, this may be what you need.
“Our sales and lead generation efforts are easier because our name has become better known.“
A service specifically designed for organisations looking to manage their PR in-house
Clearly’s Advisory Service provides organisations with access to an award-winning team of PR specialists. They can advise and guide your in-house teams on how to get great media coverage for your organisation again and again.
At the same time, we will be helping you to develop the skills of your team and empower them to eventually take the lead on your organisation’s media strategy and implementation further down the line.
Low risk, high reward:
Following a free initial introduction meeting whereby we delve deep into your business, your market, your ideal customers, and any previous, current, or planned PR activity, the Advisory Support service takes the form of:
- Initial three-month agreement. Converts to a flexible 30-day rolling contract thereafter.
- Monthly one-on-one session with your team to help them identify and develop stories and campaigns that have the greatest potential to generate media interest.
- Fortnightly 30-minute lunch and learn Teams call focused on building your people’s knowledge and understanding in a specific area of PR.
- Access to live drop-in session on Teams each week where your teams can bring questions and real-world daily PR challenges to be discussed under Chatham House Rules.
- Rapid response to real-time PR challenges facing your teams.
“We’re now being approached by key names within the media. This in turn has boosted our lead generation because of the increase in brand awareness.“
Outputs you can expect:
- Identify the PR tactics that have a greater chance of delivering the outcomes you want.
- Develop the messages that both represent the business in the most effective way and act as a trigger for action with your customers and stakeholders.
- Ideas for campaigns that will expose you to more of the right people at the right time.
- Create a PR strategy that brings the three points above together and is ready to be rolled out by your inhouse team.
100% of clients ‘agree’ or ‘strongly agree’ that Clearly’s Advisory Service delivers positive business results. (Client Survey 2024)
Who else has taken up this service
Our expertise spans start-ups and early stage businesses, to large-scale national and international organisations across multiple sectors, including:
- Accountancy
- Charity
- Fashion
- Fintech/finance
- Science
- Healthcare
- Aerospace
- Pharma
- Utilities
- Technology
- Consumer
- Recruitment
- Property
- Education
Meet your lead Advisor
Paul MacKenzie-Cummins, founder and Managing director
30 years’ media and PR experience
Media credits in his own right include: BBC, The Times, Daily Star, Business Leader, PRWeek, Daily Express, ITV, The Guardian, METRO, The Press Gazette, and The Daily Mail.
