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Clearly is about challenging assumptions and engaging audiences in a way that makes them think and see things differently when it comes to public relations and strategic communications.

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What Mitchum’s brand crisis teaches us about reputation management

17 September 2025 | 3 min read | Crisis Comms
Annie Davey
Mtchum deodorant being pulled out of a bag

Starmer: A crisis that can be overcome (if given time)

15 September 2025 | 4 min read | Crisis Comms
Portrait photo of Paul MacKenzie-Cummins
Paul MacKenzie-Cummins

Event: B Corp Brand Building Breakfast – London

12 September 2025 | 1 min read | B Corp Newsletter
Clearly Team

Clearly’s MD quoted in the Daily Mail: Costa Coffee – a brand in crisis?

8 September 2025 | 3 min read | Crisis Comms
Clearly Team

Sacked Nestlé CEO leaves successor with mega reputation rebuilding challenge

3 September 2025 | 5 min read | Crisis Comms
Portrait photo of Paul MacKenzie-Cummins
Paul MacKenzie-Cummins

What the coffee wars teach us about business branding

2 September 2025 | 3 min read | PR
Portrait photo of Paul MacKenzie-Cummins
Paul MacKenzie-Cummins

The high-wire reputation act: Why high-profile struggling businesses need PR

28 August 2025 | 4 min read | Crisis Comms
Portrait photo of Paul MacKenzie-Cummins
Paul MacKenzie-Cummins

Why you are not getting the media coverage you want (and think you should get)

25 August 2025 | 4 min read | PR
Clearly Team

Sanex: Great if you are white, but yak if you are black

20 August 2025 | 4 min read | Crisis Comms
Portrait photo of Paul MacKenzie-Cummins
Paul MacKenzie-Cummins

Cut, paste, apologise: Swatch and the global epidemic of tone-deaf branding

18 August 2025 | 3 min read | Crisis Comms
Portrait photo of Paul MacKenzie-Cummins
Paul MacKenzie-Cummins

Green and environmentally friendly? This may not land as well as you think with customers

8 August 2025 | 5 min read | ESG
Portrait photo of Paul MacKenzie-Cummins
Paul MacKenzie-Cummins

GB News overtakes BBC and Sky: what this means for PR and brand storytelling

4 August 2025 | 3 min read | PR
Portrait photo of Paul MacKenzie-Cummins
Paul MacKenzie-Cummins
GB News overtakes BBC News and Sky News Clearly PR

Why selling value, not just services, is the key to winning over buyers

30 July 2025 | 2 min read | Content Marketing
Clearly Team

PR x9 more effective than advertising: time for marketers to rethink budget priorities

28 July 2025 | 4 min read | PR
Clearly Team

Clearly PR research debunks PR myth: Summer IS prime time for media outreach

22 July 2025 | 2 min read | News
Clearly Team

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