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PR

Sanex: Great if you are white, but yak if you are black

20 August 2025 | 4 min read | Crisis Comms
Portrait photo of Paul MacKenzie-Cummins
Paul MacKenzie-Cummins

Cut, paste, apologise: Swatch and the global epidemic of tone-deaf branding

18 August 2025 | 3 min read | Crisis Comms
Portrait photo of Paul MacKenzie-Cummins
Paul MacKenzie-Cummins

Green and environmentally friendly? This may not land as well as you think with customers

8 August 2025 | 5 min read | ESG
Portrait photo of Paul MacKenzie-Cummins
Paul MacKenzie-Cummins

GB News overtakes BBC and Sky: what this means for PR and brand storytelling

4 August 2025 | 3 min read | PR
Portrait photo of Paul MacKenzie-Cummins
Paul MacKenzie-Cummins
GB News overtakes BBC News and Sky News Clearly PR

Why selling value, not just services, is the key to winning over buyers

30 July 2025 | 2 min read | Content Marketing
Clearly Team

PR x9 more effective than advertising: time for marketers to rethink budget priorities

28 July 2025 | 4 min read | PR
Clearly Team

Clearly PR research debunks PR myth: Summer IS prime time for media outreach

22 July 2025 | 2 min read | News
Clearly Team

Southern Water boss doubles salary whilst debt piles up and company hikes customer bills

18 July 2025 | 3 min read | Crisis Comms
Portrait photo of Paul MacKenzie-Cummins
Paul MacKenzie-Cummins

Masterchef’s Torode goes, but BBC scores reputation own goal

16 July 2025 | 3 min read | Crisis Comms
Portrait photo of Paul MacKenzie-Cummins
Paul MacKenzie-Cummins

Your one-page guide to creating great thought leadership content

16 July 2025 | 2 min read | Content Marketing
Portrait photo of Paul MacKenzie-Cummins
Paul MacKenzie-Cummins

BBC exposé blows reputational roof off Connells and Purplebricks

14 July 2025 | 3 min read | Crisis Comms
Portrait photo of Paul MacKenzie-Cummins
Paul MacKenzie-Cummins

Clearly PR re-certifies as a B Corp with higher Impact Score

11 July 2025 | 2 min read | ESG
Clearly Team

GenAI: the brand and bottom line killer?

2 July 2025 | 5 min read | Crisis Comms
Portrait photo of Paul MacKenzie-Cummins
Paul MacKenzie-Cummins

FTSE firms ditching ESG and DEI face PR hell

25 June 2025 | 3 min read | Crisis Comms
Portrait photo of Paul MacKenzie-Cummins
Paul MacKenzie-Cummins

Your audience is bored of what you’re saying

24 June 2025 | 2 min read | PR
Clearly Team

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