Don’t cut PR budgets in a recession (unless you want to lose market share) 7 September 2022 | 4 min read | PR Paul MacKenzie-Cummins
The Tory leadership contest: Why beating (up) the competition can lose you the vote (and customers) 21 July 2022 | 5 min read | PR Paul MacKenzie-Cummins
Can recruitment leaders become ‘thought leaders’ too? 15 June 2022 | 5 min read | PR Paul MacKenzie-Cummins
Clearly on ITV News: Has Rebekah Vardy scored a PR own goal? 23 May 2022 | 2 min read | Clearly News Paul MacKenzie-Cummins
The ENABLE Framework: 6 steps to creating engaging thought leadership content 21 April 2022 | 2 min read | Digital Clearly Team
Clearly in Business Leader: When all hell breaks loose, stick to the plan 11 April 2022 | 4 min read | Careers Paul MacKenzie-Cummins
Clearly in the Daily Star: Meghan and Harry have a ‘lack of empathy’ (which is killing their brand) 9 April 2022 | 2 min read | Careers Clearly Team
Pin your colours to the charity mast very very carefully 5 April 2022 | 4 min read | Crisis Comms Paul MacKenzie-Cummins