The Mulberry House
Overview
A successful and inspirational pre-prep school in North London, The Mulberry House School was looking to join the national education thought-leadership discussion and raise its profile within the independent sector. Handling their parent newsletter and social media was also distracting them from their core business and they needed experts they could trust to take this off their hands, sharing successes and stories and engaging with the online school community.
The Challenge
In a crowded market, how does a small pre-prep school in London with big ideas get noticed? Luckily, the school themselves had done most of the work, with fantastic results, inspirational teachers and wonderful pupils.
The Approach
We worked with the head teacher to understand how this school had achieved such brilliant results all round. We wanted to help them share their educational insights with the wider world and also with their local and parent community. Through a series of interviews with we put together press stories and angles that helped the school stand out. The national press results we achieved were astonishing for a school of their size.
The Outcome
In the press
Stats:
Increased Twitter following by 22.4%
Increased Instagram following by 132%
More than 60,000 unique users reached on YouTube